Bifido on the Futility of Meaningless Work in Northern Italy

Suffer from migraines? Troubled love life? Unhappy with how your children turned out?

Bifido understands.

Bifido. “Hell is round the corner”. Bosco Urban Project. Gambettola, Italy. (photo © Bifido)

The Italian street artist has created this new old guy on the wall of an abandoned tobacco factory here in the small village of Gambettola in the north of the country. He’s pensive and possibly despairing for sure, possibly because he worked at this factory for decades, Bifido surmises.

“A life at work, a life without life. Life in your free time, spent being entertained in some refreshing recreational activity,” he says.

Bifido. “Hell is round the corner”. Bosco Urban Project. Gambettola, Italy. (photo © Bifido)

“I often think of the concept of free time. I hate free time. It is the charity of a society that wants us to be slaves. full with a sweat that exhausts us, without giving joy. Making a work on the concept of work for me meant expressing all my dissent against this absurd idea that work (as mere sustenance) gives meaning to our life.”

Surely there is something redeeming to be said of a lifetime of work in a tobacco factory, but Bifido was not feeling cheerful today. Well, at least he feels more positive about his own work, he tells us. “Making art is my job and I love it.”

Bifido. “Hell is round the corner”. Bosco Urban Project. Gambettola, Italy. (photo © Bifido)

This work is part of the Bosco Urban Project.

Read more about the project HERE.

Bifido. “Hell is round the corner”. Bosco Urban Project. Gambettola, Italy. (photo © Bifido)
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