All posts tagged: Chanel

Images of the Week 07.17.11

Images of the Week 07.17.11

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Our weekly interview with the street, this week featuring Adri, Banksy, Dan Witz, Deform, Demon, Gaia, Jon Burgerman, Ludo, Nick Walker, Olek, Rambo, Slayers, and XAM with dispatches from Paris, Dubai, and Chicago.

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Rambo, Gift, Demon, Slayers. (photo © Jaime Rojo)

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“This new piece on the streets of NYC is an extension of some of the past work I have done connecting various concepts of catastrophe. I have found the imagery depicting the horrors of the plague especially pertinent to the state of our environment. Humanity has weathered and lived through various crises that have shaken our imagination and dramatically changed the way we organize our lives moving forward” Gaia

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Gaia. (photo © Jaime Rojo)

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Now is this called a sidebust?  Street architect to contemporary birds, XAM, is atop a faux sign by Street Artist Dan Witz (photo © Jaime Rojo)

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Ludo. The Future of Fashion in Paris. (photo © Ludo)

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Ludo. The Future of Fashion in Paris. (photo © Ludo)

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Ludo. The Future of Fashion in Paris. (photo © Ludo)

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Ludo. The Future of Fashion in Paris. (photo © Ludo)

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“Banksy” in Da Bronx.  (photo © Jaime Rojo)

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Jesus does a skateboard trick in this highly offensive image from Adri. (photo © Jaime Rojo)

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Deform in Dubai “My Grant” (photo © Deform)

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Olek (photo © Jaime Rojo)

Street Artist Olek is a participating artist at The Crest Hardware Art Show currently on view in Williamsburg Brooklyn. Click on the link below to get full details on this show and go check out some imaginative interpretations:

More about the show here http://www.brooklynstreetart.com/theblog/?p=22007

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Nick Walker. This is the remainder of an old piece from 2008. In the original the figure is remote controlling a very tall Giraffe to who is writing “Vandal” in red spray paint. The building got a fresh coat of paint recently but they decided to save him. We like that. (photo © Jaime Rojo)

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Rocking cans in Chicago (!), world famous doodler Jon Burgerman hits up a wall. (photo © courtesy of Pawn Works Gallery)

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Jon Burgerman in Chicago (photo © courtesy of Pawn Works Gallery)

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Untitled (photo © Jaime Rojo)

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Parisian Street Artist Ludo Takes On Karl Lagerfeld

“Co-Branding”

Who decides what messages and images are displayed in the public? When it comes to advertising, images and graphics are supposedly governed by “community standards”, meaning a body of some sort passes judgment on the worthiness of an image or message based on a common understanding of the collective opinion. More often than not, unless there is a vocal protest from a potent fraction of a community, standards are merely the guidelines to push against to grab attention and a tiny piece of mind share.

As these standards evolve, so do the broadly drawn boundaries of what an advertiser can use to sell a product, whether it is on a sticker, billboard, mural, or high-gloss kiosk. “It’s almost like you can put a dildo on a billboard as long as the brand or logo is there to validate it as another normal commercial,” says French Street Artist Ludo, who has been merging his art with the commercial art in bus shelters.

Ludo "Chanel" (Photo © Ludo)
Ludo “Chanel” (Photo © Ludo)

Ludo’s series is called “co-branding”, a seamless appropriation of existing ads that can be strikingly beautiful and even unnoticeable by the casual observer. These pieces merge so well with the context that they might very well be mistaken by genuine ads. He talks about a piece that re-invents a Chanel advertisement by noting the high-concept imagery that appears in typical ads for high-end consumer goods. “The overabundance of ultra aesthetic visuals in some ads now, the kind of arty stuff that only Karl Lagerfield will enjoy, is so annoying to me that it made me want to hijack my own work and brand them as an other campaign. It’s funny how in fact people see it as advertising because of the logo but are also kind of disturbed by the image.”

Ludo "Del Monte" (Photo © Ludo)
Ludo “Del Monte” (Photo © Ludo)

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